Managing Marketing Campaigns That Move Music Forward

C2 management is a premium music marketing agency for artists and teams ready to invest in strategic, high-impact growth

3,000+ International Publications Secured

What We Do

Performance Highlights

1B+ total streams contributed across client releases

Spotify promotional support for multi-platinum certified artists

3,000+ press placements delivered since 2019

Curated podcast placements that position artists as “in-demand”

Campaign support on projects involving Grammy-winning releases

TikTok campaigns reaching over 200M on a single activation

4M views from a single creator activation in 72 hours

Thousands of creators engaged, including top 10 U.S. creators

Our Campaigns

North America
Asia
Europe
Oceania

Leadership

“It’s a confusing place, and artists need guidance. Our biggest goal is to be that ally that grows with the artist for the long term”

Waylon Barnes

( Chief Executive Officer )

COMPREHENSIVE Services OFFERINGS

Social Media Growth & Advertising

One of our key offerings is social media management, crucial in promoting your music

DSP Visibility & Streaming Growth

Streaming platforms have become the primary way listeners discover your music

Public Relations

We specialize in public relations for artists and musicians

TikTok INFLUENCER Campaigns

As TikTok continues to rise in popularity as a powerful platform for music discovery

High-Level Consulting & Project Management

We offer personalized consultation services tailored to your needs.

YouTube Campaigns

Promotion and Advertising for viewer and channel growth with our tailored YouTube services

Our Approach

Strategy

Analysis of brand, content ecosystem, goals, and release plans.

Execution

 Press outreach, creator activations, DSP strategy, and targeted amplification.

Optimization

Data-driven adjustments and creative refinement.

Growth

Building the long-term framework that sustains momentum.

You can find our clients

Work With Us

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