How TikTok Became One of the Leading Platforms for Music Discovery
Over the past decade, music discovery has shifted away from traditional radio and editorial gatekeepers toward social platforms. Among them,
The Best Marketing Strategies for Musicians in 2026
The music industry in 2026 is more competitive and data driven than ever before. With thousands of new songs released
Joachim Horsley Nominated for Latin Grammy for Best Arrangement
Joachim Horsley has received a Latin Grammy nomination in the category of Best Arrangement for Bach’s Cuban Concerto for Piano
Klaudia Kudelko Makes Paris Debut
In September 2025, Klaudia Kudelko made her Paris debut with a recital at the Embassy of the Republic of Poland
Lee Rocker, Rock and Roll Icon, Premieres New Single “Jungle Rock”
Rock and roll icon Lee Rocker is set to premiere his new single “Jungle Rock” on February 12, marking the
Waylon Barnes to Host Exclusive Music Marketing Webinar on February 26
Waylon Barnes, CEO of C2 Management, is hosting an exclusive webinar on February 26 for musicians ready to market with
Nicole Zuraitis Earns Two Grammy Nominations
Nicole Zuraitis has received two new Grammy nominations, adding to an already distinguished career that includes two previous Grammy wins.
C2 Management and Waylon Barnes Featured in Rolling Stone
C2 Management and its CEO Waylon Barnes were recently featured in Rolling Stone UK, where the agency’s approach to music
Waylon Barnes Explains How Musicians Should Think About Return on Investment
Waylon Barnes, CEO of C2 Management and contributor to Forbes Agency Council, recently addressed one of the most important and
Waylon Barnes Shares 5 Key Lessons for Musicians from a Music Executive
Waylon Barnes, CEO of C2 Management and contributor to Forbes Agency Council, recently distilled five essential lessons from a seasoned